Quote deposit for holds?

Yes. Non-refundable deposit to hold the date is standard.

Say no on the quote unless they pay extra. Add a line if yes.

Industry example

Photography quote

Always quote usage with the shoot. "Full buyout" and "web only" are different products at different prices. Put licensing on its own line so you're not negotiating against yourself later.

Or jump straight to the Quote Generator.

Start from this example

Example quote · Editorial template

Cedar & Lens

Nashville, TN

Quote Q-5560

Prepared for Rowan Home Goods

Atlanta, GA

Item	Qty	Rate	Amount
Product shoot day 12 SKUs, studio	1	$1,800	$1,800
Retouching 36 final images	36	$35	$1,260
Web usage license 12 months, e-commerce	1	$600	$600
Total			$3,660

Open this example in the generator

Shoot quote breakdown

Pre-pro, shoot fee (half day / full day), assistant, retouching per image, travel if relevant, usage license line with duration and media.

Checklist

Shoot date or window.

Number of looks / setups.

Deliverable count.

Usage defined in plain English.

Cancellation policy one line in terms.

Common questions

Quote deposit for holds?: Yes. Non-refundable deposit to hold the date is standard.
RAW files included?: Say no on the quote unless they pay extra. Add a line if yes.